HubSpot 

World’s #1 all-in-one Inbound Marketing Software covering content distribution, lead generation and lead qualification

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HubSpot Inbound Marketing Software

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Your mission is to generate leads. But just like in any battle, it’s difficult to succeed in digital marketing without the right professional tools and the methodology to use them.

You may have a social media tool, an email marketing tool and a website builder, but if you want it done right, you need one software that does all. This is what the HubSpot Inbound Marketing platform is for.

Getting HubSpot marketing software means getting two things - a tech solution and a methodology. As a Cloud-based software, it covers all the tools a digital marketing team will need to start exponentially getting those leads.

In fact, a 2017 study from MIT showed that within a year of using the digital marketing platform HubSpot, users have seen 3.3 times more visitors and 3.5 times more leads per month with 79% of them reporting an increase in sales.

Your marketing arsenal in one place

Blogging, social media, email marketing automation, SEO, keywords, landing pages, website development, analytics, lead and customer management, marketing campaigns and social media - all these are packed into the HubSpot Inbound Marketing software.

HubSpot Marketing is also part of the greater HubSpot Growth Stack which includes HubSpot CRM and HubSpot Sales platforms that, when combined, allow you to seamlessly coordinate sales and marketing teams towards the same goals by using one tool.

Coming with HubSpot is the Inbound Marketing methodology which has been developed based on internet-age consumer behaviour.

There are easy-to-follow courses from Inbound basics to content marketing and gives access to an accessible resource library that gives tips, ideas and templates that almost gives a step-by-step instruction on almost any kind of digital marketing campaign.

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SEO (Search Engine Optimization)

Using keyword tools, you can pick keywords that are searched by your target clients. Using optimized keywords will give your sites more visits and leads.

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Content Optimization System

Various web pages, landing pages, blogs and emails can be created and monitored for performance. It takes the concept of Content Management System and expands its scope for optimization and growth.
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Blogging

The blogging tool allows you to show your company's expertise by directly addressing the problems that your clients are facing. They also help you get more visits as you go up the search rankings. After, you can promote your blogs through the social media tool.

 
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Email and Workflows

You can nurture new leads to customers through emails through its marketing automation platform. Workflows allow you to automate direct email marketing based on the leads' behavior, basically slashing time and effort.

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CRM and Sales Platform

HubSpot comes with its own CRM and Sales platform to form the Growth Stack which allows you to manage a contact from lead to cash. This allows for a seamless coordination between marketing and sales teams as they use the same platform.

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Lead Management

Follow the history of your lead from the source they came from, to the sites they visit, their downloads up to the time they become a customer. You can see what efforts generate the most return.

A peek at HubSpot's Technical Specs

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HubSpot is accessible through various internet-enabled devices and has many extensible capabilities through plugins and extensions.

The platform also includes programmable workflows to automate emails, a social media tool linkable with various social media platforms and a contact database organized by both static and behaviour-based smart lists.

Arming yourself with the best

Here are some technical specifications of the marketing platform:

  • Cloud-based platform
  • Built-in SEO keyword tool
  • Content Management System built to handle webpages, blogs, landing pages etc.
  • Analytics and customizable reports for both overviews or individual digital assets
  • Easy integrations through HubSpot API

Talk to an expert now to get answers to all your questions.

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HubSpot Digital Marketing Platform in a few quick words

HubSpot can be integrated with a lot of other platform. If you want to know more about HubSpot integrations, download the ebook we wrote!
HubSpot Integrations Download